Monday, 21 June 2010



"2010 sees BA (Hons) Fashion & Textile Design with Enterprise at the University of Portsmouth exhibiting at New Designers for the first time. Selected students will be showing their work amongst the best young designers in the UK at this prestigious annual event. New Designers showcases the best in graduate design and attracts professional and public visitors who will discover the creative energy of the next generation. It takes place in London at the Business Design Centre – Part 1 from 1-4 July and Part 2 8-11 July - with different design disciplines presented each week.

Studying fashion and textiles at Portsmouth is a unique experience. This contemporary course has been designed to equip our graduates with the skills and knowledge to understand the breadth of the industry and have the confidence and ambition to navigate a successful career path. Our students understand the symbiosis between the two disciplines of fashion and textiles through practice, theory and an industry context. A range of expertise is represented by the staff team in fashion and textiles design and enterprise, all of which are research active in a variety of fields.

In the second year, students develop their understanding of the professional context of design through individual projects and by the setting up of a commercial fashion and textile design company. This involves them in developing a fashion and textiles related product within the structure of a small design company. The research and development of this product is explored through the completion of a business plan. The product then goes through the production and manufacture stage, including market testing and quality control. Finally, the companies promote market and retail the products through a variety of retail outlets including London markets such as Portobello.

During the third year, our students have the opportunity to work professionally on a design brief led by Industry. This has involved some very exciting collaborations with a variety of vibrant, growing companies and designers. As a result in 2009, two of our student’s work was selected to become part of London based fashion label Pyrus, collection and will be sold internationally. Our students have completed an array of exciting placements this year, including Basso and Brooke, Luella, Christopher Kane and Whiston and Wright. They will also develop their own personal creativity and individuality through a self-initiated brief, which will form their final collections.

Our graduates have succeeded in finding employment in design, buying and visual merchandising with a variety of companies such as Burberry, Monsoon, Marks and Spencers, Fat Face, as well starting their own labels or business, freelancing and progressing into further study."

Fashion Design by Mayada Khammu

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